Moo
Moo is an autobiography Cover I designed as part of a brand identity created for Chapters & Stories, a bookstore that revolved around showcasing autobiographies and non-fictional stories from local communities
Logo
Brand Identity
Book Cover
Poster
Logo Sketches
Chapters & Stories logo communicates the brand's purpose by joining the letters C and S together to display community and connection, which is a key theme of the brand’s identity.
Additionally, I drew inspiration from the feeling of opening a new book by introducing a paper texture and bookmark form into the logo.
